Today, July 20, 2012, China officially launched the third generation of iPad. If the releases of the previous products of the California company Apple in China were overshadowed by the possessed crowds of speculators, then this time, surprisingly, the Chinese buyers themselves, everything was different.
The pre-sale "booking" system, which guided the Chinese Apple Stores when placing orders for the iPad 3 (The New iPad), proved to be quite effective. Uncharacteristically for China, sales began, as they say, without a hitch.
According to news agency Reuters, it was a real surprise for Apple's Chinese customers, accustomed to long lines and nightly waiting to purchase a new i-product. Earlier, due to the prevalence of demand over supply, there was also a problem of resellers, so in January of this year Apple was even forced to stop selling the popular iPhone 4S on the very first day, due to the behavior of dissatisfied customers who heard that the phone was sold out.
One of the buyers shared his impressions with the journalists.
According to Reuters, there were about 20 people near the store.
According to another participant of the event, who introduced himself as Zhong, "this sales method is much better because everyone values their time."
Recall that in China, pre-orders for tablets iPad 3 (The New iPad) are accepted daily from 9 to 24 hours, starting July 19. You can pick up your purchase the next day.