2023 Author: Gordon Kinson | [email protected]. Last modified: 2023-05-24 11:09
Mobile apps almost instantly became something of a drug for the modern smartphone-obsessed society. People use them every day, to the point that they cannot imagine their life without clicking on the cherished icons.
As you know, on the eve of the 5th anniversary of the App Store, Apple presented each user with 5 premium applications and games. eBay, in turn, noted this event in a somewhat unusual way: conducting an unofficial study, which was attended by 200 iPhone owners. Their task was to just live 4 days without using their favorite apps.
Believe it or not, more than a third of the participants never made it through the four-day deadline. They described their condition as "defenselessness, powerlessness and loss." After they started using apps again, more than half (55 percent) of the participants said they were happier and 45% more productive.
Here are the verbatim responses from the participants:
- “At times it was necessary to use a camera. I have a small child".
- "To be honest, I felt disadvantaged and defenseless."
- "I felt so lost all these 4 days that after starting to use the apps again, I felt like wings grew."
There is no escape from the fact that the modern way of life cannot be imagined without mobile applications. But remember: just five years ago, the English word "app" did not exist in principle, and the idea of using applications on mobile phones was in its infancy. We present to your attention a rather interesting infographic prepared by eBay based on the conducted research.
It should be noted that the free app eBay for the iPhone is among the first 500 applications available on the first day of the opening of App Store June 10, 2008. In addition, the App Store contains PayPal and PayPal Here clients for iOSas well as other apps from eBay. Since 2008, eBay has had 162 million downloads of various iOS software products.
In support of the above, eBay cites the following:
- Apple and Amazon have shared the "App Store".
- In 2017, 160 billion apps will be downloaded.
- How many downloads does an app need to get into the top 10 App Store?